International Journal of Entrepreneurship (Print ISSN: 1099-9264; Online ISSN: 1939-4675)


Identifying Entrepreneurial Success Factors of Micro, Small and Medium Enterprises; A Study in Bangladesh

Author(s): Tapas Bala, AKM Golam Rabbani Mondal, Md. Mahbubar Rahman

This study empirically determines entrepreneurial success factors of Micro, Small and Medium Enterprises in Bangladesh. Through this paper, the resource-based view theory is dilated and the subsistent literature regarding entrepreneurship in Bangladesh is augmented. It provides convenient perceptions for the growth of MSMEs in Bangladesh, which is very much important for boosting up entrepreneurial activities and extending the performance of micro, small and medium enterprises in Bangladesh. This study analyzed eight hypotheses which influence MSME success from a sample frame of 360 no owners/managers of different districts in Bangladesh. The findings show that entrepreneurial competency, government support, marketing capability, favorable external environment and standardization of products and services have a significant impact on the MSME success. The study provides a clear perception of entrepreneurs of MSMEs regarding the success factors of their business. In the universal context, this study helps the entrepreneurs to take the proper strategy for the development of the products and services to enhance the growth of business development as well as export those products and service in the international market place.

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