Author(s): Woro Utari, Mei Indrawati, Sayekti Suindyah Dwiningwarni, Nugroho Mardi Wibowo, Nurus Sobakh, Sosetyorini, Rusdiyanto, Hafid Zakariya
This research was conducted to determine the impact of trust, communication, and image on Visitors' satisfaction of Edu Wisata Lontar Sewu through Behavioral Intention. This quantitative study was analyzed using path analysis with a total sample of 100 people. The results of this study found that Communication, Visitors satisfaction, and Behavioral Intention can be described well by visitors; only Trust and Image are described quite well. Then Trust and Communication do not have significant effect on Behavioral Intention through visitors' satisfaction. Only Image has significant effect on Behavioral Intention through Visitors satisfaction.