Business Studies Journal (Print ISSN: 1944-656X; Online ISSN: 1944-6578)

Abstract

Impacts of Location-Based Augmented Reality Mobile Applications on Local Businesses

Author(s): Miguel Zhan

Portable applications carried out with area based and increased reality innovations have turned into a recent fad. They adjust the application use designs, extend their portability regions, and significantly mould their day to day routines. Subsequently, neighbourhood organizations might encounter overflow impacts as far as store visits and online standing. Narrative proof is blended with respect to whether organizations gain from the Location-Based Augmented Reality applications. There is restricted exploration on what the infiltration of Location-Based Augmented Reality applications means for neighbourhood organizations and the likely monetary worth. To fill the hole in the exploration writing, we influence a characteristic trial including the send-off of a Location-Based Augmented Reality versatile application to inspect its business impacts on the web-based standing of neighbouring cafés.

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