Journal of Entrepreneurship Education (Print ISSN: 1098-8394; Online ISSN: 1528-2651)


Business School Curriculum and Impact: A Saudi Case

Author(s): Qasim Zureigat, Obaid AlMotairy, Fakhrul Zaman Bin Abdullah

Business schools are facing a rapidly growing body of criticism for producing graduates who lack some skills and are unable to engage in the current business environment. Globalization, competition, and the demand for socially responsible business organizations are some factors affecting how business schools should develop their programs and prepare their graduates. The current study aims to highlight the current demand for business schools globally and the challenges facing aspiring business schools, and to shed light on how business schools in developing countries could manage their programs to impact communities by meeting global standards. Through an explanatory approach, the current study provides an overview of how business schools should react to the challenges of the changing business environment and explains the trend towards impactful business schools based on the globally accepted standards articulated by UNCTAD (2015). The current study utilizes a case-based approach to examine a business school in a developing country, namely Saudi Arabia, in order to explain how international standards for quality business schools could be adopted to develop programs for impact.

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