Academy of Entrepreneurship Journal (Print ISSN: 1087-9595; Online ISSN: 1528-2686)


Operational Planning Of Entrepreneurial Activity in the Innovation Industry.

Author(s): Elena A. Zeveleva,Iurii V. Zabaikin,Sergey V. Lepilin,Ludmila K. Kazakova and Natalya M. Tretyakova

Aim of the study: The condition for increasing the pace of economic development and technological sovereignty of Russia is the transition of industry to the new principles of functioning characteristic of the digital economy. These principles include globalization, the high flexibility of industrial enterprises, the individualization of products, the development of key technological competencies and the short time to market new products. The analysis of foreign experience shows that the use of technologies that reflect the trends of the digital economy, characterized by the convergence of different technologies that blur the boundaries between the physical, digital and biological spheres, allows for an increase in labor productivity by 45-55%, the speed of assortment renewal by 20-5094, a reduction in production stocks by 20-5094, a reduction in production cycles by 30-5094. Methodology: The studies of enterprises of machine-building, metallurgical, construction, mining, oil refining and food industries show that the introduction of new technologies, digitalization of the main and auxiliary business processes is significantly complicated by the need to organize on the same technological basis of production of different series: from single to large-scale. At the same time, the existing operational planning tools do not take into account the combined nature of production. Conclusion: It is the combined type of production that determines the need to solve complex scientific and methodological problems, including the formation of a production planning system at industrial enterprises, the definition of the most rational methods of operational planning taking into account the specifics of the enterprise..

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