Journal of International Business Research (Print ISSN: 1544-0222; Online ISSN: 1544-0230 )

Abstract

QUALITY OF NET BANKING SERVICE AND PERCEIVED SECURITY

Author(s): Rachadi

This study was geared toward assessing the activity intention to use net banking among bank customers. The study adopted the survey analysis style supported quantitative approach. knowledge was collected from 406 bank customers in Bauchi and Gombe states, North-east African nation exploitation the convenience sampling technique. Structured form was used as instrument for knowledge assortment and 403 responses were retrieved back and located fit the analysis. The collected form was analysed exploitation multiple correlation. The results of the analysis disclosed that performance expectancy, effort expectancy, social influence and responsibleness have vital positive impact on the activity intention to use net banking service. The study so terminated that, banks that will increase the adoption rate of their net banking platforms ought to focus a lot of on creating it straightforward for users/customers to use and therefore the net banking service ought to targeted a lot of on providing advantages to customers. additionally, promoting communications mustn't overlook the vital role of role models and peers that influence intention selections of consumers.

Get the App