Academy of Entrepreneurship Journal (Print ISSN: 1087-9595; Online ISSN: 1528-2686)


The Development of the Entrepreneurship Strategy at Kingdom University (KU): A Case Study

Author(s): Saad Darwish, Nader Al-Bastaki

This paper intends to highlight the role of universities in developing entrepreneurship. It aims to showcase how KU designed a road map to embed this concept through creating the required ecosystem within the university. It screened the development process within KU to share with specialists the pattern of work adopted to reach the level where KU can graduate entrepreneurs well equipped to start their businesses. Besides, the paper indicates through exploring other research how worldwide progress is taking place to establish the concept of the entrepreneurial university. Kingdom University has considered entrepreneurship one of its goals in its strategic plan for 2017-2022. Several set objectives have been achieved in this strategy, including creating awareness through workshops and organizing two entrepreneurship conferences and developing an entrepreneurship policy and procedure. Currently, the incubator and entrepreneurship centre facilities at KU are ready. There are arrangements for a spacious furnished hall and a meeting area for training and enterprises meetings. The next period will attract students to utilize the facilities and create their enterprises in the incubator. A director for the entrepreneurship centre has been assigned, including supervising the student entrepreneurs and providing the necessary training and support.

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