Journal of Entrepreneurship Education (Print ISSN: 1098-8394; Online ISSN: 1528-2651)

Abstract

Training Service Quality Affecting Students' Satisfaction: A Case Study of Public Universities in Ho Chi Minh City

Author(s): Lan Chi Le

In the past, education was seen merely as a career activity to train people in nonprofit. Nowadays, the influence of external factors, especially the impact of the market economy, education has been considered an educational service in which the customers such as students. So, parents can invest and select a service provider such as university they deem most appropriate. Above mentioned reasons, the paper's objective is to find out the training service quality affecting students’ satisfaction at public universities in Ho Chi Minh City (HCMC). The researcher surveyed 1.000 students are studying at ten public universities in HCMC. The data collected from March 2020 to June 2020, and each university has 100 students surveyed. The paper used a simple random sampling technique. Cronbach's Alpha and the exploratory factor analysis (EFA) analyzed and used for Structural Equation Modelling (SEM). Students’ responses measured through an adapted questionnaire on a 5-point Likert scale. The paper's findings have five factors affecting training service quality, and training service quality affecting students’ satisfaction with significance level 0.01.