+44-7480022681
+44-7480022681Does Packaging Influence Purchase Decisions of Food Products? A Study of Young Consumers of India
Author(s): Sanjeev Kapoor and Niraj Kumar
Factors Making up Word of Mouth and Brand Equity: A Study among Fashion Clothing Stores Customers
Author(s): Mohamed Ismail Mujahid Hilal
Dispute Resolution of Online Shoppers In India
Author(s): Hemant J. Katole
Effect of Utilitarian Value and Hedonic Value on the Jambi Batik Purchase Decision
Author(s): Dahmiri, Sigit Indrawijaya, Sylvia Kartika Wulan Bhayangkari, Nurida Isnaeni and Wirmie Eka Putra
Exploring the Socio-Economic and Technological Situation of Indian Aviation Industry
Author(s): Ashutosh Kolte, Balkrishan V. Sangvikar, Komal Tilak Shettigar and Kevin Francis Joy
Author(s): Dr. J K Sharma and Dr. Nishant Kumar
Author(s): Dr. Balakrishnan Menon
Awareness and Knowledge to Georgian Qvevri Wine in Poland and the Ways to Its Improvement
Author(s): Rusudan Beriashvili
Determinants of Social Media Marketing Adoption among Smes: A Conceptual Framework
Author(s): Bhabesh Kumar, Ahmed Al Asheq, Munmun Rahaman and Md. Mobarak Karim
Cultural Values in Magazine Advertising: A Comparative Study of the Arab World and the United States
Author(s): Najah Shahin, Morris Kalliny and Sami Shahin
Drivers of Marketing Channel Performance: Evidence from Iran
Author(s): Mohammad Abbaszadeh, Mohammad Haghighi and Mohammad Rahim Esfidani
Trust and Risk Perspectives of High Value Brands
Author(s): Dr. Mohammed Laeequddin, Dr. K. Abdul Waheed and Dr. Ramkrishna Dikkatwar