Author(s): Kirdmalai, N., Vaseenonta, C., Vaseenonta, T.
This research is mixed methodology research with participatory action research, collected data from in-depth interviews, observations, and group discussions. The quantitative research was collected using a questionnaire of three groups of members of the Inpang network community enterprise, content analysis, and basic statistics. Besides, this research was approved by the Human Research Review Committee from the Sakon Nakhon Provincial Public Health Office.
The research found that: (1) Original herbal products which have been developed packaging to create a new look, namely: incubator herbs, Soak hands, Soak feet, Aloe oil, Wax, and skin compress. (2) Develop herbal recipes according to consumer tastes by medicine doctor who is a folk philosopher, folk healers, recipe development at Ajarn Fan Ajaro Hospital, Spray, Massage oil, Wax, Knee mask, Skin compress, and herbs to nourish the body to the standard which is properly registered and new knowledge is formed from research, creating convenience in the use of innovative hot compress pads from Thao En On Herbal (Cryptolepis buchanani Roem) with a heat-collecting pad made of nichrome wire with a diameter of 0.5 mm, household electrical resistance and 24 volts DC power, which is placed in the heating pad and plugged in for 30-60 seconds, when Hot and can be removed and put on a compress.
Building a Facebook Shopee channel has created a new career, has resellers, generating income for group members as well. Consumers were highly satisfied, attractive products average 4.17, attractive/modern features/packaging, average 4.02, and added value. Herbal products from Thao En on Herbal were 72.50% -233.33%.