Journal of Legal, Ethical and Regulatory Issues (Print ISSN: 1544-0036; Online ISSN: 1544-0044)


Legal Protection against Unfair Competition between Minimarkets and Traditional Traders in Ambon City

Author(s): Rory Jeff Akyuwen

Modern minimarket retail businesses (Indomaret and Alfamar) can also be found in Ambon City, where these two modern retail businesses stand to compete with each other to attract consumer interest. Indomaret and Alfamart are located in strategic places, besides that the place is clean and equipped with air conditioning, making these places more attractive to consumers. For the occurrence of market domination in Article 17 Paragraph (1) of Law Number 5 Year 1999 concerning Prohibition of Monopolistic Practices and Unfair Business Competition, regulations concerning prohibition of market domination. In order to avoid losses to small businesses and the interests of the wider community can be fulfilled without harming consumers, it is necessary to meet requirements in the form of antitrust and business competition policies along with other related regulations. This research was carried out using a normative legal research method using a legal approach and a conceptual approach. The technique of collecting legal materials used in writing this research is a library research technique. The results of the study indicate that: 1. Efforts to protect small business actors in traditional markets are needed at this time with the existence of statutory regulations that need to be clearly added to the current competition legislation so that the expansion and development of modern markets can be clearer without having to kill the existence of traditional markets. 2. It takes supervision from the Ambon City Government to present business licenses to Alfamart and Indomaret or other modern stores that are growing rapidly in Ambon City. This is needed so that small business actors do not feel left out by emerging modern shops so that there is no business competition or market competition by one party.

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