Academy of Strategic Management Journal (Print ISSN: 1544-1458; Online ISSN: 1939-6104)

Abstract

Strategic Intelligence and Sustainable Competitive Advantage of Small and Medium Enterprises: An Exploratory Study in Iraq

Author(s): Shehenaz Fadhil Ahmed, Buraq Talib Abduljabbar, Adel Abbas Abed Hussein

 Strategic Intelligence (SI) is a business tool within strategic management and is gaining importance to enable companies to achieve sustainable competitive advantage. This study explores the current SI state in small and medium enterprises in Iraq, electrical and electronic industries. For this purpose, a questionnaire model was developed to test the relationship between strategic intelligence dimensions and sustainable competitive advantage in its various dimensions. The study sample includes 60 respondents from managers, department heads, and managers of production units in small and medium-sized companies operating in Iraq during 2020. The results of multiple regression analysis show the presence of a (statistically significant) impact of the strategic intelligence dimensions (information systems, knowledge management, competitive intelligence, business intelligence) On the dimensions of the core capabilities, the efficiency of the organization, the strategic flexibility, and the creative culture. However, there is no statistically significant effect of the strategic intelligence dimensions (information systems, knowledge management, competitive intelligence, business intelligence) on the information technology dimension. This study provides theoretical and practical implications to help managers develop sustainable competitive advantages through the capabilities provided by SI in small and medium industrial enterprises in Iraq.

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