Academy of Strategic Management Journal (Print ISSN: 1544-1458; Online ISSN: 1939-6104)

Abstract

The Impact on Freight Forwarder Industry and the Digitalization on DHL Company

Author(s): Dalia Younis

The digitalization represents the implementation and enhancement of the relationship between people, organizations, and objects in the industry and community of digital. While digitization covers the technical process of translating analog signals into a digital form, digitization is commonly referred to as digitalism in wider organizational and society contexts as multiple social-technical phenomena and processes of adoption and use of digital technologies. The key driver of digitalization is digital technologies. Digital technologies include both new technologies such as the internet of things (Iot) and the block chain, and more developed technologies such as social media, mobile computing, data analytics, and cloud computing (smac). A freight forwarder is traditionally an entity that acts as an intermediary between the actual shipper, or importer, and the carrier. The object of this research is to explore the relationship between digitalization and performance of freight Forwarder Company. The output of the prospective study will shed light on the current status of digitalization in freight forwarder companies. This descriptive, cross-sectional study will utilize questionnaires to collect data of interest and descriptive statistical methods will be used to analyze the data.

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