Academy of Strategic Management Journal (Print ISSN: 1544-1458; Online ISSN: 1939-6104)

Abstract

Womens Role towards the Participation on Philosophy of the Sufficiency Economy

Author(s): Nisakorn Singhasenee

The main areas that have been taken into account in this research paper include 1) the role of women toward the participation on the Sufficiency Economy Philosophy, 2) the opinions and suggestions of stakeholders involving in the participation of women, and 3) practical guidelines for promoting women's role in participating on the Sufficiency Economy Philosophy. The multistage random sampling was employed in the sampling process by recruiting 450-woman participants from each region for the total of 2,250 participants in the study. A questionnaire was used as a tool for data collection. The data analysis was conducted using descriptive statistics, including frequency, percentage, and standard deviation. Another set of 30 informants was also recruited from stakeholders of the sub-district administrative organization. An in-depth interview and a focus group were conducted for the data collection in this part. The results revealed that the majority of women play a role in the participation by the Sufficiency Economy Philosophy in all aspects studied. Women play the most significant part and greatest involvement in the perception of information, which is the first and essential step of the participation process. The mechanism of information awareness was found through publicity and community membership. Then the understanding of information led them to play a role in accessing their rights and duties. Even though this process could bring more opportunities in activity participation.

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