Academy of Marketing Studies Journal (Print ISSN: 1095-6298; Online ISSN: 1528-2678)

Abstract

Toxic Traits: Unpacking the Relationship between Personality and Workplace Bullying and its Repercussion

Author(s): Samiksha Singh, Sunil Rai, Geeta Thakur and Anurag Singh

The rising prevalence of bullying in the workplace has been a major concern for organizations in recent times. This study aimed to investigate the relationship between personality traits and the consequences of workplace bullying among worker of automobile showrooms. A questionnaire was administered to 402 automobile showroom workers, and the findings indicated that the Big Five personality traits could predict victimization from workplace bullying. Notably, neuroticism emerged as a significant personality antecedent and was positively correlated with workplace bullying. The study also found that workplace bullying resulted in adverse consequences, including increased stress levels, reduced customer experience, and the intention to leave. The findings of this study may help organizations identify potential victims of bullying and implement measures to prevent victimization in the workplace.

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