Academy of Marketing Studies Journal (Print ISSN: 1095-6298; Online ISSN: 1528-2678)

Articles Inpress - Volume 30, Issue 3

• Sustainability and Green Products: A Bibliometric Analysis
  Author(s): Kotigari Reddi Swaroop, Amritkant Mishra, Nithin K. N, Repalle Giddaiah

• Metaverse Marketing Effectiveness: The Role of Involvement and Argument Quality
  Author(s): Girish Upadhyay

• The Evolution, Impact Mechanisms, and Research Framework of Virtual Influencer Marketing: A Systematic Review of the Literature
  Author(s): ShiWen Hui, Ribka Alan, RohaizahtulAmni Binti Radzlan,Zulhamri Abdullah

• EXPLORING THE FACTORS AFFECTING PERCEIVED SERVICE QUALITY IN HIGHER EDUCATION
  Author(s): Tarun Tiwari, Dr.Rajinder Kaur, Dr.Shashi Kapoor,

• An Empirical Study on Strategic Decision Making: Impact of Taxation and Financial Advisory Leadership
  Author(s): Nayan Nandkishor Nirhali

Articles Inpress - Volume 30, Special Issue 3

• AI Adoption, Entrepreneurial Competency, and Entrepreneurial Intention Among Ghanaian University Students
  Author(s): Timothy Kwabla Zilevu,Michael Kwame Mickson,Linda Ethel Naa Akaibi Narh, Rockson Opare Boateng, Andrews Ayiku, Vasmine Mercy Yehowa Adom Asamoah Gyan