Intenion to Purchase Green Energy of Australian Consumers Initial Research Findings
Author(s): Al Sadat I Ahmed, Dr. Parves Sultan and Dr. Galina Williams
Forecasting Price Levels in India - An Arima Framework
Author(s): Dr. Arindam Banerjee
Exploring the Role of Social Media in Shaping Consumer Buying Behavior: A Factor Analysis Approach
Author(s): Chand Prakash, Sunil Kumar, Amit Dangi and Kanchan Yadav
Two Warehouse Inventory Model for the Perishable Products Having Shrunk Life Cycle
Author(s): Sarbjit Singh
Consumer Resistance to Innovations in Ornamental Gold Jewellery
Author(s): Shalini Kakkar and Dr. Pradnya V. Chitrao
Customer Experience, Social Regard and Marketing Outcome (Satisfaction and Loyalty): Sub Saharan Oil Marketing Companies Perspective
Author(s): Atia Alpha Alfa, Ebenezer Addae, Winston Asiedu Inkumsah and Robert Yaw Amponsah
Emerging Dimensions of Women Leisure Traveler: A Review of Motivation and Psychographic Factors
Author(s): Isha Singh and Devashish Das Gupta
Ethnographic and Exploratory Study of Passengers Perceived Factors Towards the Airport Advertising
Author(s): Palvi Jearth, Dr. Gurcharan Singh and Shikhil Munjal
New Comer Retailer Made Severe Competition in Pandemic Era: Ximivogue Jakarta Case
Author(s): Hedro Prabowo and Umbas Krisnanto
Technology Adoption: A Solution for SMES to Overcome Problems During Covid19
Author(s): Mr. Anuj Kumar and Dr. Nishu Ayedee
A Study of Purchase Intention on Smartphones of College Students in Hong Kong
Author(s): Anthony Tik-Tsuen WONG
How Much Efficient are the Fast-Food Restaurants to Achieve Customer Satisfaction in Bangladesh?
Author(s): Fazlul Hoque, Tahmina Akter Joya, Sajeeb Saha, Bisakha Dewan, Sauda Afrin Anny and Moriom Khatun
The Existence of Day of the Week Effect in Indian Stock Market
Author(s): Neha Bankoti
Customer Experiences and a Conceptual Model Proposed for Retail Banking Experiences in Bank Settings of Mauritius
Author(s): Sharmila Pudaruth
Superseed Cotton: A Sales Forecasting Dilemma
Author(s): Karnika Bains and Prem Prakash Dewani
Green Morning: Casting Social Media Strategy for Sustainable Business Growth
Author(s): Gargi Rawat and Prem Prakash Dewani
Environmentally Conscious Consumers and Electric Vehicle Adoption Behaviour: Moderating Role of Perceived Economic Benefit
Author(s): Chirag Malik and Sonali Yadav
Factors Underlying Consumer Online Buying Decisions in an Indian Context
Author(s): Jaipal Rathod
One of your Neighbors is A Swinger: Why Donot Marketing Academics Care? Introducing Consensual Non-Monogamy
Author(s): Patrick A. Barbro
The Impact of Emotions on Consumer Attitude Towards a Self-Driving Vehicle: Using the Pad (Pleasure, Arousal, Dominance) Paradigm to Predict Intention to Use
Author(s): Kevin Elliott, Mark Hall and Juan Gloria Meng
How the Hiring of Stigmatized Populations can Lead to a CSR Backfire Effect
Author(s): Jingzhi Shang and Todd Green
Managing Local and International Challenges Faced by SMEs of Island States Economies in The Midst of the Covid-19 Pandemic- Evidence from Mauritius
Author(s): Rajesh Sannegadu
A Strategic Approach for Managing Covid-19 Crisis: A Food Delivery Industry Perspective
Author(s): Ankur Jha
Adoption of Contactless Payments during Covid 19 Pandemic An Integration of Protection Motivation Theory (PMT) and Unified Theory of Acceptance and Use of Technology (UTAUT)
Author(s): Chetan Srivastava, Mahendar Goli and Vishnu Vandana