Academy of Marketing Studies Journal (Print ISSN: 1095-6298; Online ISSN: 1528-2678)

Abstract

Assessing Customer Satisfaction in Indian Railway Services

Author(s): Simerjeet Singh Bawa,Vani Laturkar,Prashant Suresh Salve

Transportation is essential factor for the development and growth of the economy. The economy is continuously getting dependent on the increasing capacity, and the rationality of transport. Railway transportation is a means of conveyance by which passengers and goods (or) cargos are transported using special purpose wagons, high capacity wagons, bigger train loads, closed-circuit rakes which facilitates around the clock operations with a significant focus to render customer satisfaction. Indian Railways is the best economical transportation that is suitable for long distance traveling, and movement of bulk cargos. In this paper, the main focused is on the services of Indian railways and satisfaction of customer towards the services provided by Indian Railways. The eminent role of Indian railways in the economy makes it important to study its service quality. The data for this study has been collected from 401 passengers and appropriate tools were used to find out the satisfaction level of passengers from various services offered by IR.

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