Author(s): Nguyen Van Tien
The prolonged Covid-19 epidemic has seriously affected all aspects of life, economy, and society. In particular, the business community is being significantly affected, especially for Small and Medium Enterprises (SMEs). Many enterprises have been rapidly transforming models, reorganizing production and business to adapt to the global pandemic. Besides, SMEs manufacture and provide many different goods to meet producers’ needs and consumers of domestic and export markets. Moreover, SMEs profit for themselves now, contributing added value to society, increasing Gross Domestic Product (GDP), and attracting more than 5 million employees. Therefore, the article is to identify the factors affecting the business performance of small and medium enterprises in HCMC. The author surveyed 700 leaders who are managing for many SMEs in HCMC. The article was applying Structural Equation Modeling (SEM). Finally, five factors were affecting the business performance with 1% significance. Based on the research results, the author had managerial recommendations to enhance the business performance at SMEs in HCMC.