Author(s): Surjit Kumar Kar, Saroj Kanta Biswal, Konda Jayasimha Reddy and Manish Verma
This report analyses a mapping of research output on green marketing, sustainable marketing, and solid waste management using bibliometric data (SWM). The PubMed database has been used to find every publication pertinent to SWM research. Numerous significant bibliometric tools, including Biblioshiny, ScientoPy, and VOSviewer, were utilised to visualise bibliometric networks and perform bibliometric analysis for co-citation, linking, scientific collaboration analysis, co-word analysis, and other purposes. The study's main findings were that 87 sources contributed to 461 research publications that were published between 2017 and 2021. The findings indicate that although the average number of citations for articles on solid waste management has not increased, they have gradually grown. A maximum of 93 publications are produced by the extremely influential journal "Waste management," which has a significant impact. The second-ranked category, "Waste management & research," has 76 publications. There are 1799 writers, and Ferronato N. and Torretta V. are rated first and second, respectively, with 11 publications apiece. Kumar S. is third with 9 publications. Sustainability, green marketing, Solid waste management, municipal solid waste, waste management, garbage disposal, people, and recycling are the most used keywords.