Academy of Strategic Management Journal (Print ISSN: 1544-1458; Online ISSN: 1939-6104)

Abstract

The e- banking financial services quality and its effect on the customers' Satisfaction analytical study in bank of al-rasheed- babil

Author(s): Hayder Abd Noor Hadi , AbdullahKhadem Hassan

Intromission Iraq within the World Trade Organization (WTO) creates and increases the competition among the banks which put forth in developing strategies facilitated in building the banking competitive capacities to have Iraq as a vivid member in the world. Furthermore the e- banking services quality has been regarded as a key to evaluate the banking service according to options and criteria that the customers concern in all the banks and administrative activities. According to what is mentioned above this study deals with the subject of e- banking services quality and its impact on the customers' satisfactions and aims to determine the relevance between the effect and correlation through concentration on the problem which bases on knowing what is the impact of e-banking financial services quality on the customers' satisfaction in bank of Al- Rasheed. The descriptive method with the correlated relevance is used to be an appropriate with solving- problem of study and fulfill its objectives, in addition data-collected is dependent through questionnaire. The adequate statistic methods have been used in data analyses through (SPSS.V.20). Number of conclusions are recommended by the researcher: one of the most important conclusions, there's significant correlated and effect relevance between the study variables.

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