Academy of Marketing Studies Journal (Print ISSN: 1095-6298; Online ISSN: 1528-2678)


Digitalization Effect of Financial Inclusion in Banking

Author(s): Animesh Shekhar, Birajit Mohanty and Sankersan Sarkar

Thousands of adults worldwide have little access to the financial markets that they need to maintain even moderate financial well-being. Many families and small companies have little to no access to structured financial institutions in emerging markets. Except in advanced economies, financial institutions have only limited access to a menu of cost-effective goods to meet their financial needs. The advantages for financial services consumers, digital funding suppliers, states, and the economy are diverse in digital finance and financial inclusion, while there are still many challenges that will help to improve digital financing for private, commercial, and government users if tackled. It allows individuals to save on potential stability, allows for a high degree of bank deposit, a safe deposit base, and the prospect of savings building, investing, and accessing credit. One day there will be an inclusive increase that focuses on financial inclusion. Taking modern financial technologies together, this is done. Several banks landed in the latest banking scenario known as "Digital Finance," with new banking technology. There is a global financial transformation led by smartphones, access to new data, technological developments, and changing perceptions of customers of financial services. We are witnessing the emergence of Financial Technologies (Fintech) players, who are committed to promoting greater financial inclusion.

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